---
title: "Press Kit: Logos, Colours, Facts and Boilerplate | Evaluat"
description: "Evaluat press kit: logos in SVG and PNG, brand colours, company facts and ready-to-use descriptions for press and partners."
url: "https://www.evaluat.com/press-kit"
last_modified: "2026-09-16"
---

Press kit

# Evaluat *press kit*.

Logos, colours, company facts and ready-to-use descriptions for anyone writing about Evaluat or placing our logo next to their own. If you need something that is not here, send us a message.

[Download the logos](https://www.evaluat.com/press-kit#logos) [Contact us](https://www.evaluat.com/contact)

About Evaluat

## Descriptions you can copy.

### One line

Evaluat is a real-browser performance testing platform that lets online retailers rehearse their busiest days, so they find what slows down or breaks before their customers do.

### Short

Evaluat is a real-browser performance testing platform for online retailers. Every store has a few days a year when traffic is many times higher than normal, and those are the days when a slow page or a failing checkout costs the most. Evaluat rehearses those days in advance. It sends real browsers through a store the way shoppers would, records on video what each one experiences, and shows which pages slow down and where the checkout fails while there is still time to fix them. There is nothing to install and no scripts to write.

### Long

Evaluat is a real-browser performance testing platform for online retailers, and for the agencies and hosting providers that look after their stores. Every store has a few days a year when traffic is many times higher than normal, and those are the days when a slow page or a failing checkout costs the most. Evaluat rehearses those days in advance. It sends real browsers through a store from the outside, the way shoppers would and at the traffic the retailer expects, and records what each of them experiences on video. The report shows which pages slow down, where the checkout fails and how much traffic the store can take, in a form the whole business can read. There is nothing to install and no scripts to write. Evaluat works with stores on Magento, Shopware, WooCommerce and headless platforms. Evaluat Digital Limited was founded in the United Kingdom in 2022. More at evaluat.com.

***

Company facts

## About the company.

- Product

  Evaluat, a real-browser performance testing platform for ecommerce and other transaction-heavy websites.

- Company

  Evaluat Digital Limited, registered in England and Wales, company number 14150225.

- Founded

  2022

- Head office

  United Kingdom

- Accreditation

  Good Business Charter accredited since September 2026, covering all ten components including the real Living Wage, prompt payment to suppliers and a published commitment to customers.

- What it measures

  Core Web Vitals (LCP, INP, CLS) and Navigation Timing under load, with session video, network logs and console logs for every virtual user. Reports include Apdex scoring and an Executive Summary in plain English.

- Free tool

  Pulse, a free website speed test: one real-browser load, graded A to F, with a shareable video report. No signup.

Logos

## Wordmark and icon.

The wordmark is our main logo. Use the icon where there is not enough room for it. Every file comes as SVG and PNG.

![Evaluat wordmark in brand orange](https://www.evaluat.com/press/evaluat-wordmark-orange.svg)

Wordmark, orange [SVG](https://www.evaluat.com/press/evaluat-wordmark-orange.svg) [PNG](https://www.evaluat.com/press/evaluat-wordmark-orange.png)

![Evaluat wordmark in ink with an orange full stop](https://www.evaluat.com/press/evaluat-wordmark-ink.svg)

Wordmark, ink [SVG](https://www.evaluat.com/press/evaluat-wordmark-ink.svg) [PNG](https://www.evaluat.com/press/evaluat-wordmark-ink.png)

![Evaluat wordmark in white with an orange full stop, on a dark background](https://www.evaluat.com/press/evaluat-wordmark-white.svg)

Wordmark, white [SVG](https://www.evaluat.com/press/evaluat-wordmark-white.svg) [PNG](https://www.evaluat.com/press/evaluat-wordmark-white.png)

![Evaluat icon in brand orange](https://www.evaluat.com/press/evaluat-icon-orange.svg)

Icon, orange [SVG](https://www.evaluat.com/press/evaluat-icon-orange.svg) [PNG](https://www.evaluat.com/press/evaluat-icon-orange.png)

![Evaluat icon in ink](https://www.evaluat.com/press/evaluat-icon-ink.svg)

Icon, ink [SVG](https://www.evaluat.com/press/evaluat-icon-ink.svg) [PNG](https://www.evaluat.com/press/evaluat-icon-ink.png)

![Evaluat icon in white on a dark background](https://www.evaluat.com/press/evaluat-icon-white.svg)

Icon, white [SVG](https://www.evaluat.com/press/evaluat-icon-white.svg) [PNG](https://www.evaluat.com/press/evaluat-icon-white.png)

Colours

## Three colours.

Orange for the logo and accents, ink for text, bone for backgrounds.

Brand orange

\#FF4800

The logo and the accent

Ink

\#221D19

Text and dark surfaces

Bone

\#F6F1ED

Light backgrounds

***

Press and partnerships

## Need something else?

Interview requests, quotes or other files: send us a message through the contact form. For partnerships, use the form on the [partners page](https://www.evaluat.com/partners#register). We reply within one business day.

[Go to the contact form](https://www.evaluat.com/contact)
